Kamala Harris’ Campaign Boost: Social Media Influencers Unleashed

At the Democratic National Convention, social media influencers are vying with journalists for space, access, and prestige. This year, the Democratic Party is relying on influencers’ viral content to bolster Vice President Kamala Harris’ presidential campaign. More than 200 “content creators” have been credentialed for the four-day event in Chicago’s United Center arena, marking the first time the Democratic convention has officially embraced the influence of YouTube, Tiktok, and Instagram, which reach millions of younger Americans who often bypass traditional news sources.